
Neova launches NeoTerra soil conditioners
Neova develops innovative solutions to support sustainable agriculture. One of the latest ventures in its business is the NeoTerra range of soil conditioners, which utilize the natural properties of peat to enhance soil health.
Neova’s soil conditioners are high-quality, compressed materials made from carefully selected peat raw materials. They are dense, easy to spread, and contain high levels of organic matter, humic acids, and compounds that support beneficial microbial activity in the soil. Thanks to these properties, the products improve soil structure, increase water retention capacity, and enhance the availability of nutrients to plants—while simultaneously promoting agricultural sustainability and productivity.
Positive feedback from customers
Product registration has been completed for two products: NeoTerra AquafixTM and NeoTerra Organic-CTM. Customers have been testing NeoTerra products during the growing season of 2025 across five different countries and with various crops, and the feedback has been extremely positive. The first commercial order was received in September 2025.
“According to feedback from customers, NeoTerra soil conditioners have promoted the growth and well-being of crops and, in particular, have accelerated root growth even more than expected. The response to this product has been very enthusiastic, and we are delighted that the first commercial delivery to Spain was already set to go out at the end of September,” says Business Development Manager Annimari Lehtomäki.
Multiple benefits of soil conditioners
Soil conditioners can be used especially in open field and greenhouse cultivation. They are also well suited for organic farming in horticulture. The benefits of use include, among others:
- Soil organic carbon: Adding peat increases the content of organic matter and organic carbon in the soil, improving soil health.
- Improved soil structure: Enhances soil aggregation and reduces erosion.
- Increased water retention: Helps soil to retain water and plants to survive dry periods.
- More efficient nutrient use: Humic acids bind nutrients and release them for plant use.
- Activates beneficial soil microbes: NeoTerra products contain a high amount of prebiotic compounds that support the growth and activity of beneficial microbes in the soil.
Strategy based on circular economy products
The soil conditioners are made from pure natural materials, and their production takes place in Finland in the Haukineva facility in Peräseinäjoki.
“Soil conditioners are part of our broader strategy to develop responsible products based on circular economy principles. We want to offer farmers an easy-to-use and effective solution that supports both yield targets and environmental well-being,” says Business Area Director Mia Suominen. “We are constantly developing new peat-based and circular products, such as animal feeds and biostimulants, that utilize the unique properties of peat. Soil conditioners are part of this development,” Mia Suominen sums up.


For further information, please contact:
- Mia Suominen, Neova, Business Area Director, Neova Agro, tel. +358 40 848 3148
- Annimari Lehtomäki, Neova, Business Development Manager, Neova Agro, tel. +358 40 761 9166